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In order to align the core values, you need to view them as part of a coherent framework, a way of communicating what the organization is all about and where it is going. “The Six Rings Model” is this framework. The Six Rings Model looks the same whether you are JC Penney or the White House. The beauty of this model is that you start in the first ring and work your way outward. Each ring provides a different perspective – or lens- with which to define your company. When one ring is done you move on to the next. It’s an iterative process: the work on one ring informs the work on the others. Each successively narrows the aperture and defines the specific ways in which the organization creates value for its owners and its customers.
The first three rings together form what I call the “strategic focus,” a nexus around which all activities are coordinated and organized. Will we make this product? Yes, because it’s consistent with our strategic focus. Will we enter this market? No, because it conflicts with one of our core values. In short, when you have a well-defined strategic focus, you can make sound, consistent decisions at all levels. Having the strategic focus is the first quantum leap that leaders make to build a light speed organization.
The strategic framework is discussed in Chapter One of Leading at Light Speed, a groundbreaking leadership book describing 10 Quantum Leaps to build trust, spark innovation, and create a high-performing organization. Take this free work survey to assess how well your company measures up to the 10 Quantum Leaps.
This tool defines the six elements of a strategic plan and shows their relationship and inter-dependence. This is a valuable tool to use in guiding an effective strategic planning process.
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